The evolution of digital connectivity has facilitated the widespread distribution of media and marketing technologies and content. Consequently, companies are increasingly concerned about protecting their intellectual and industrial property, necessitating a stronger connection between businesses and legal experts.

With over 25 years in corporate law, our specialized and multidisciplinary team assists clients in protecting trademarks, patents, copyrights, trade secrets, and related areas, both before the INPI (Brazilian National Institute of Industrial Property) and the judiciary. We also handle asset registration and provide consultancy or resolve disputes involving advertising. Our specialists conduct preventive training on litigation and unfair competition and map legal risks in clients’ production and creative processes.

We focus on drafting and negotiating licensing, assignment, sponsorship, technology transfer, and technology or software development contracts, as well as agreements with influencers and celebrities for rights assignment.